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Digital Logo

Each Illinois State website includes a digital logo. This logo is an SVG (Scalable Vector Graphic) version of the University seal.

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When possible, the digital logo also serves as a link back to a website's homepage.

Some websites use a PNG (Portable Network Graphic) digital logo. This pattern is no longer in use. The University Web office will update sites using PNG logos over time.

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Digital Seal

There are six SVG versions of the seal based on height and background color. Usage guidelines can be found on the University Marketing and Communications website.

If you need to use a digital seal, contact the WEB team.

Mobile seal Mobile version of Illinois State's Digital Seal

Full seal Full version of Illinois State's Digital Seal

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Full Logo

This logo mimics the official print logo created by University Marketing and Communications. Campus partners are not allowed to create digital versions that don't exist in print without prior approval. A component for the full web logo is available in the Pattern Library.

Full logo example

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Minified Logo

Smaller versions of the University logo have been approved by University Marketing and Communications where the branding space is less than 50px high.

Minified logo example

Logos utilizing the Reduced App Seal or Miniature Seal only have "Illinois State University" written out in a single line.

  • There is no logo for sub-branding other campus units
  • "University" can be removed from the logo at smaller breakpoints or areas where it will not fit; must make best effort to keep intact, especially for digital sources utilized by external (to campus) users

On newer web templates the minified logo is in the iGuide, with the full logo in the footer (as seen on My Illinois State).